The commercial I have chose to be one of the best and meaningful commercial shown during the Super Bowl is 84 Lumbers. This commercial features a mother and a daughter, who are in what I assume to be in Mexico, go on a journey to the United States. Throughout the video it shows their daily struggles and the little girl picking up sovenirs where they stop. Later, when they finally reach the border there is a wall keeping them out. The little girl and mother look at each other sadly before finding a door inside. They both smile, push the door and go in to start a new life.
This commercial is on the controversial side because it involves politics such as Immigrants and Donald Trump's idea for a wall. While playing the commercial on TV it actually got cut off and rejected midway. This may be because of backlash people would give the TV community. And although this commercial portrays the company to being 'pro-immigrants' the owner claims to be pro-wall and pro-Trump. The reason I believe they made this commercial is because it was a way to get attention and more customers, even when it went against their own beliefs. Lastly, they claim this video to be non-political when it clearly is because it referencences to our new president.
Although their claims say this, there is a message conveyed, whether they deny it or not. The message they are trying to send is to reject the idea of building the wall and unite together as a diverse and accepting country. This is important because many people have been doing this and encouraging others to as well which is crucial. I suggest that everyone should try to learn from the commercial and help to support being a diverse country, even if that wasn't the message the company tried to put out. That is why this commercial is important.
I think that all of the different ways that people interpret this commercial are what makes it so beautiful and art-like. It's a shame people can't just get over controversy and bond over something beautiful.
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